Insulation Owners Edge
Free 14-day trial

Facebook and Instagram ads for insulation companies. Free for 14 days.

Offers to homeowners in your zip codes, retargeting, and creative that gets replies. We set it up in your own accounts, run it for two weeks, and you decide. No card, nothing renews.

Free for 14 daysNo card requiredText or call to start

In the trial

  • One seasonal offer campaign with an instant form asking for home age, attic access and which utility they use
  • A retargeting campaign for site visitors and unbooked quotes, with before-and-after creative
  • Lead delivery to your phone by text within 60 seconds, with a callback script for the office

Facebook and Instagram ads for a insulation company

Insulation sells on Meta for one reason: the before-and-after is visual and the rebate is a hook. A 15-second clip of bare joists becoming a flat blanket of blown cellulose, with "your utility pays up to $1,200 of this" on screen, stops the scroll. Photos of trucks do not.

Cold leads run $15 to $45 and close at a lower rate than Google, because the person was not searching. That is fine if follow-up is fast and a waste if the lead sits for two days. Target homeowners in your zip codes, 35 and up, with the offer tied to the season: attic top-off in September and October, attic and radiant barrier work in April and May.

Retargeting is the quiet winner. Anyone who visited the rebate page or requested a quote without booking sees a short reminder for 30 days. Those are the cheapest jobs in the account. The Meta ads guide covers creative and budgets.

How the trial works

Fourteen days, your accounts, no card

Setup

Live within 48 hours. You text or call, we do a 20-minute setup call, and it starts.

What we need from you

Admin access to your Facebook Page and ad account, and a few real job photos or short clips.

What you will see

Ads running to homeowners in your service area, leads landing in your inbox or CRM, and cost per lead by ad.

Day 15

Keep it at the monthly price quoted before the trial, switch to a different service, or stop. Nothing renews on its own.

Questions

Insulation companies ask

Do Facebook leads for insulation turn into jobs?

They do when someone calls back inside five minutes and the offer was specific. A lead that asked for "a free attic check with rebate estimate" is a real request. A lead from a vague "get a quote" ad is a tire kicker.

How much should I spend to test it?

$25 to $40 a day for two weeks shows you the lead cost and the show rate. Below that, Meta cannot learn who to show the ad to and the numbers bounce around too much to trust.

Also in the trial

Other things you can try free

Google Ads management

Search campaigns built around the jobs you want, with call tracking so you hear what you pay for.

AI search optimization

Structured pages, consistent listings and plain-language answers so AI engines recommend you.

Local SEO and Google profile

Categories, services, photos, posts and Q&A tuned to win the map pack in your area.

Website design and rebuilds

Fast, tap-to-call pages for every service and city you work in, built in about a week.

Social media management

A steady, on-brand posting schedule that makes the business look alive when people check.

Review generation and reputation

Ask-at-the-door scripts, automatic texts, tracking per tech, and replies to the bad ones.

All twelve services

Try facebook and instagram ads free for 14 days.

Pick anything we do. We run it for your insulation company for two full weeks at no cost, then you decide. No card, no contract, nothing to cancel.

  • Google Ads management
  • Meta (Facebook and Instagram) ads
  • AI search optimization (show up in ChatGPT, Perplexity, Google AI)
  • Local SEO and Google Business Profile
  • Website design and rebuilds
  • Social media management
  • Review generation and reputation
  • Missed-call text-back and lead follow-up
  • Email and SMS campaigns
  • Bookkeeping and monthly financials
  • Cold-call appointment setting
  • Marketing analytics and reporting

Or tell us what you want to try and we will text you back.

Text usCall